Canadian commercials are so hard to archive sometimes as many of them are lost due to time or aren't put on a VFX's company's site. Luckily for many of us, including myself, YouTuber CanadienJosh has been uploading commercial breaks from 2008 and 2007. This ad comes from a break called "CBXT Commercials Clips May 2008". It announces the reformulation of Procter & Gamble's laundry detergents such as Tide to have 2X concentration so that a small cap of it can clean an entire load. The commercial itself features cgi bottles of Tide, Gain, and Cheer shrinking down into their new size. I give good credit to CanadienJosh for this find.